Swiss Review 3/2020

Swiss Review / June 2020 / No.3 23 Typically Swiss prizes At least 60 typically Swiss prizes are up for grabs in a free draw for all those who take part in our reader survey. These include exclusive Swiss-made items such as a genuine handcrafted cowbell from Glockengiesserei Berger, a Bärau-based bell foundry that has been operating since 1730, as well as a number of Appenzeller belts (“Chüeligurt”) produced by Daniel Fuchs, a craftsman known locally as a Sennensattler, and a Swiss silk scarf from leFoulard (lefoulard.shop), printed in the canton of Glarus. Other typically Swiss prizes include knives and pocket knives from Victorinox as well as leisure products from Swiss mountain sports brand Mammut, not to mention some exceptional cookbooks from Betty Bossy and the AT-Verlag publishing house. The total value of the prizes at the time of going to press was 3,000 Swiss francs. We have published a list of all the prizes at www.revue.ch . (MUL) IMPRINT: “Swiss Review”, the magazine for the Swiss Abroad, is in its 46 th year of publication and is published in German, French, English and Spanish in 14 regional editions. It has a total circulation of 418,000, including 235,000 electronic copies. Regional news appears four times a year. The ordering parties are fully responsible for the content of advertisements and promotional inserts. This content does not necessarily represent the opinion of either the editorial office or the publisher. EDITORS: Marc Lettau (MUL), Editor-in-Chief; Stéphane Herzog (SH); Theodora Peter (TP); Susanne Wenger (SWE); Simone Flubacher (SF), responsible for “news.admin.ch” , Relations with the Swiss Abroad, FDFA, 3003 Berne, Switzerland EDITORIAL ASSISTANT: Sandra Krebs TRANSLATION: SwissGlobal Language Services AG; LAYOUT: Joseph Haas, Zürich; PRINT: Vogt-Schild Druck AG, 4552 Derendingen POSTAL ADDRESS: Publisher, editorial office, advertising: Organisation of the Swiss Abroad, Alpenstrasse 26, 3006 Berne, Tel.: +41313566110, Fax: +41313566101, Postal account (Swiss National Giro): 30-6768-9. Email: revue@aso.ch COPY DEADLINE for this edition: 26. März 2020 All Swiss Abroad who are registered with a Swiss representation receive the magazine free of charge. Anyone else can subscribe to the magazine for an annual fee (Switzerland: CHF 30 / abroad: CHF 50). Subscribers are sent the magazine direct from Berne. www.revue.ch CHANGE OF ADDRESS: Please advise your local embassy or consulate. Do not write to the editorial office in Berne. The big readership survey Now the ball is in your court. We would like you to tell us what you think of “Swiss Review”. Your answers will help us to deliver a magazine that meets your expectations. What content does “Swiss Review” need to offer to ensure that it is as rel- evant to readers in Switzerland’s neighbouring countries as it is to those Swiss who live thousands of miles away? What topics interest the extremely diverse “Fifth Switzer- land”? What should tomorrow’s “Swiss Review” look like? Questions such as these come to the fore whenever our editorial team discuss the shape and content of the magazine. Our readers are the best people to answer them. As the pub- lisher of “Swiss Review”, the Organi- sation of the Swiss Abroad (OSA) is therefore conducting a comprehen- sive readership survey in which it hopes many people will participate. The Research Institute for the Public Sphere and Society (FÖG) – the Uni- versity of Zurich’s independent body specialised in media research – has been entrustedwith coordinating the survey. Do the survey online You can complete the readership sur- vey conveniently online. Saywhat you think of the magazine in its current form, provide us with information about your own reading habits, tell us what you would like to see in future, and feel free to submit any general feedback that you may have. You can access the survey directly via the following link: survey2020.foeg.ch Participation in the survey is volun- tary but certainly worth a few min- utes of your time. Not only will your feedback help us to improve “Swiss Review”, but you also have the chance to win a fantastic prize (see box). We intend to publish the key find- ings of the survey in edition 1/2021 of “Swiss Review”. ARIANE RUSTICHELLI, OSA DIRECTOR MARC LETTAU, EDITOR-IN-CHIEF Do you want to know who plans, writes and produces our bimonthly magazine? Find out about our editorial team at: revue.ch/redaktion What do our readers want? The “Swiss Re- view” editorial team – seen here at their latest planning session – con- tinually ask themselves that question. Photo: Danielle Liniger